Will Sellar
Will is a Principal at Wiggins Limited, a private investment company focused on early-stage New Zealand businesses.
With more than two decades of investment and governance experience, Will has worked across a broad portfolio of growth companies including sports & leisure, technology and financial services. He brings deep expertise in capital allocation, governance oversight and long-term value creation.
Will also holds board and advisory roles across multiple organisations and has a strong interest in sustainable strategy and impact-led investment.
His commercial and governance perspective strengthens the Foundation’s financial oversight and long-term sustainability as it continues expanding access to community football across Aotearoa.
Will joined the Foundation in February 2026.
Our Trustees
Our Partners & Supporters
Every team needs supporters. At the New Zealand Football Foundation we are so grateful for our partners who believe in Football For Good just as much as we do. They know the power of sport to make real change in society and they are committed to helping us do the māhi to support our communities. The generosity of our partners is crucial to enable us to support so many worthy projects.
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